Type lettering / illustrative typography.
Founder of: Typeverything, Designers Go To Heaven and Calligraphi.ca
Contact Information: E-mail, Twitter & Instagram.
Nike Air Jordan, Bloomberg, The Golden Globes.
2011 – 2008
Nike, Toyota, Aggressive, Wired, Aarp Magazine, Vodafone, Nestle, VISA Epos, ESPN, The Coca-Cola Company, Burn, Antena1.
2008 – 2006
Orange, GE Money, Indesit, Hotpoint – Ariston, P&G, Bonux, Tide, Wella, Always, Chevrolet, Bergenbier, The Practice, Starcom Worldwide, Bookfest, Altex, Media Galaxy, Prigat, Western Union, Carpatcement, Banca Romaneasca, Joe.
2006 – 2002
Coca-Cola, Fanta, Sprite, Burn, Soundwave, Coca-Cola Fotbal, EVZ (one of the biggest newspaper in Romania), TVR (the National tv station), Groupe Renault
Learn more about clients and work history on LinkedIn.
Press & Books
1000 More Greetings by Aesthetic Movement and Quayside Publishing – Rockport
New Modern Type - by Steven Heller and Gail Anderson.
Logology®2 – Victionary
Playful Type 2 – Die Gestalten Verlag GmbH & Co.KG
Los Logos 5 – Die Gestalten Verlag GmbH & Co.KG
BASIC PACK – IndexBook.com
Selected A – Graphic design from Europe – IndexBook.com
New Illustration with Type book by Martin Dawber, July 6th 2010 worldwide publication date.
New Ornamental Type, Decorative Lettering in the Digital Age by Steven Heller & Gail Anderson. Published by Thames & Hudson.
Capital.ro Interview – published April 25, 2010
Computer Arts – 114 new pro tips for type
Computer Arts – # 154 – The New Art Type
Computer Arts – #151 – Exposure
Campaign – Interview about freelancers in advertising.
Campaign – The specialist review about packaging.
Media & Advertising – Illustration in advertising.
The Skateboard Art Show “Ne placa ce faci” – (Collective exhibition, May 2007)
GRA Nations World Graphic Tour – Group Exhibition ( Nov 2009)
“Mission Tendances”, video interview for a Groupe Renault documentary. (2010)
Academic: Speaker at Visual Playground. (2010)
“Ne placa ce faci 2″ – (Collective exhibition, December 2012) Academic: Speaker at Visual Playground. (2010)
Academic: Speaker at the University of Fine Arts “G. Enescu”, Iasi, Romania. “How to make it as a designer” (2012).
Designers Go To Heaven
A few ideas
Although I gained a BA in graphic design, I consider myself to be self-taught.
I’ve always been fascinated with the exploration of new shapes and new typefaces. Essentially, I’ve never quit doing typography ever since I learned how to write. It later evolved in graffiti, tattoos and towards digital.
I work with simple materials, normally starting with pencil and paper. Once these are combined, there follows a lot of thought. It’s this combination between the process and the study that directs everything towards shape. It may mean deconstructing classic typefaces. When reconstructing them, I always search for new ways they can be improved.
Typography will continue to evolve as the mainstream embraces it. Good type will always outrun trends and time.
My advice to young creatives is do what you feel and don’t mind the trends around you. Keep experimenting. One can never know the real value of what you’ve just done. Don’t be afraid of saying what you think. Find out what distracts you and eliminate it. Simplify.
“Inspiration exists, but it has to find you working.”